PAUL RICHARD KAUNAHOAKALANI CASSIDAY, JR.

Ricky Cassiday has developed the most functional database of real estate transactions for analyzing the residential market across the state of Hawaii. The data draws upon both public and private data sources (realtor, developer and tax assessment), and goes back to 1985, encompassing 2 major market cycles. It encompasses all islands and all residential property types, including leasehold, for the following market segments:

• Single family, primary, affordable (income restricted) and resort housing; 

• Home site sales, primary, agricultural and resort;

• Condominium for-sale housing, primary, restricted (age and income) and resort;

• Condominium rental housing, primary, restricted (age, income, and profession, i.e., military end-user), investor and resort;

• Condotel units, timeshare units, and hotel room units;
  Builder parcels, individual and bulk; and

• Master Plan Community sales and development, primary and resort.

He has produced over 160 different studies (project feasibility, pricing programs, absorption projections, marketing strategy, product development, market entry and positioning) as well as long-term demand forecasts and models for specific markets and master planned developments.